MY JOURNEY TO CREATE A MEDIA CAMPAIGN | CELEBRATING THE OFFICIAL LAUNCH OF SHAKE MY HAND’S WEBSITE | ad

So, I’ve decided to take a bit of a backwards move to what I had originally been planning to do. So that rather than have absolutely everything ironed out and then simply announce the creation of my brand-new media Campaign, I’ve decided to chat through the entire creation journey that has led to the Campaign’s website launch TODAY…

www.shakemyhandcampaign.com

Facebook: Shake My Hand Campaign

Twitter: @ShakeMyHandUK

Instagram: @shakemyhandUK

EVERYTHING YOU NEED TO KNOW ABOUT MAKING A COMPLAINT

“At times it is what we do not say, or not saying a thing, that says a lot about us.”

Mokokoma Mokhonoana

I actually really struggled to find a quote for this post, and it made me worry that it was because it’s a really negative topic – complaining – and that made me worry that perhaps it’s something that really shouldn’t be the centre of an entire blog post… If you know me as a Blogger, then you’ll know that I’m all about being honest and keeping things real; and so, inspired by a previous post (which you can read here) this feels like a subject I should cover because – let’s be honest – it’s no great rarity for professionals (not exclusively psychiatric staff) to be in the wrong in some way; especially when it comes to a mental health related situation…

PART TWO: BEHIND-THE-SCENES OF CREATING A COLLABORATION BRIEF | WITH ST OSWALD’S HOSPICE

“The scariest moment is always just before you start.”

Stephen King

*This is the second part in the two-part series, you can read part one here here *

Earlier this year, I spotted the new St Oswald’s Hospice (SOH) store around ten/fifteen minutes from my home, and having volunteered for the Hospice as a Digital Volunteer for around four years (including a couple of temporary contracts; with one being Kickstart Project Coordinator and the other being Communications and Marketing Assistant), I got in touch with the lovely Head of Communications and Marketing, and pitched the idea of collaborating. When she said she liked the sound of it, she introduced me to the Retail Communications and Marketing Officer, and after a few more emails, I was asked to write a brief for the collaboration…

PART ONE: BEHIND-THE-SCENES OF CREATING A COLLABORATION BRIEF | WITH ST OSWALD’S HOSPICE

“The scariest moment is always just before you start.”

Stephen King

*This is part one of a two-part series. Keep your eyes peeled for the second post!*

Earlier this year, I spotted the new St Oswald’s Hospice (SOH) store around ten/fifteen minutes from my home, and having volunteered for the Hospice as a Digital Volunteer for around four years (including a couple of temporary contracts; with one being Kickstart Project Coordinator and the other being Communications and Marketing Assistant), I got in touch with the lovely Head of Communications and Marketing, and pitched the idea of collaborating. When she said she liked the sound of it, she introduced me to the Retail Communications and Marketing Officer, and after a few more emails, I was asked to write a brief for the collaboration…

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