HOW STAYING PRODUCTIVE WITH THE SHAKE MY HAND CAMPAIGN IS SAVING MY LIFE | WORLD SUICIDE PREVENTION DAY 2024

You may remember that a number of months ago (June) I wrote a blog post launching my new media Campaign; Shake My Hand (you can read the post here: MY JOURNEY TO CREATE A MEDIA CAMPAIGN | CELEBRATING THE OFFICIAL LAUNCH OF SHAKE MY HAND’S WEBSITE | ad | I'm NOT Disordered (imnotdisordered.co.uk)) so in addition to writing the content for World Suicide Prevention Day 2024 (WSPD) over on the Shake My Hand website (www.shakemyhandcampaign.com), I thought ‘how could I not write something for my own blog?!’ I also recognised that my news article for the Campaign was of a completely different angle than I would write for I’m NOT Disordered, but at the same time, I still wanted to incorporate Shake My Hand in this post. So, I’ve decided to talk about how staying productive with the Campaign is saving my life…

I’ve always loved learning, to the point where it was actually one of a few things which kept my dedication and determination to continue going to school despite the abuse starting (during my GCSE education) and when my mental health started to decline (during my A Level education). Back then – during my GCSE’s – I was so desperate to tell someone that the abuse was happening that I did everything I could to change myself in a way where I hoped it would leave someone questioning ‘why is Aimee doing this now?’  And one of the things I changed was my attitude and general behaviours at School. I thought that if anyone was trained to know and look out for the signs of abuse it was my teachers… Oh, how wrong?!

I would talk back to them, ask sarcastic questions, be rude, refuse to do my school work or homework, avoid lessons and detentions, turn up to class late, distract other pupils… I was regularly called attention-seeking and a drama queen, and it made me want to scream at them to look more closely or to just tell them what was happening, but I had so many reasons why I couldn’t. Not only was I worried I wouldn’t be believed, but my abuser/rapist would also tell me that I wouldn’t be, and he’d threaten me with the worst kind of consequences if I were to report him. It left me feeling totally isolated because not only did I feel I had no one to talk to, but I also felt that no one would care if I did. There was always my Mum, of course; but my abuser made threats that regarded her too and that caused me to feel distant and friction in our relationship that led me to begin ‘acting out’ outside of school too in hanging out with a bad kind of crowd and under-age drinking (to block out the memories too) and smoking.

When I eventually reported the abuse to my abuser’s employer and was branded a manipulative liar by him, some of my ‘punishments’ for telling this lie included consequences at School that rendered me unable to attend for the rest of the School year (which was really only a few months because then we had our exams and finished early for the School Summer Holidays!). Then, after the abuse and during the School Holidays, my group of friends got into a really bad fight with another group and when the Police became involved, my Mum really ‘put her foot down’ and I was told I couldn’t see my friends again and – feeling that I’d lost my coping skill of drinking – I finally turned my attention back to education in considering where to study for my A Levels qualifications.

A huge motivation for my need to learn was my goal of becoming a Lawyer – something which had been inspired by the abuse and my new hope of wanting to help others get justice for their own experiences – and I obviously knew I needed really good grades in my A Level exams to be accepted to University to study for the Law Degree. Another motivation was also the thought – or hope – that throwing myself into my schoolwork might help give me some sort of huge distraction from all the memories of the abuse that seemed to occupy my entire brain.

Upon applying to my three Universities in my last year of my A Levels, I was offered conditional acceptances and that really spurred me on in my learning and engagement of my chosen subjects: Law, History, and Philosophy and Ethics. Unfortunately, though, around ten days before an exam day, I started experiencing auditory hallucinations and on the day that I had three back-to-back exams, the voices had grown so loud that I couldn’t concentrate at all and ended up writing as much as I could one exam, completing half of the second, and by the third I only wrote my name. Afterwards, I made my first suicide attempt and ended up passing out at School and an ambulance being called.

Almost inevitably, I ended up only passing Philosophy and Ethics and so I wasn’t able to go to University. After being sectioned under the 1983 Mental Health Act twice for two suicide attempts over the following few months, I finally found myself experiencing some sense of stability in my mental health and began considering alternative careers and education routes. My first thought was wanting to work with children and young people to provide the care and attention they might need to disclose difficulties they’re facing, so I wanted to be a Play Therapist. I enrolled on a Child Care course at a local College, but in my DBS checks (or CRB as it was called then), there was a section where the Police could decide to disclose other information beyond cautions and convictions. In it, they had chosen to document the occasions that I had gone AWOL from the two psychiatric hospital admissions I’d had because due to me being sectioned at the time, the Police had to be called to find me, so I suppose they really had a great awareness of the extent of my mental illness.

My second and final attempt at education during my most poorly period in the community, was when I had started seeing a Psychologist who helped me so much that I decided it was a career I’d like to have and so I enrolled in a local College to do a course which was basically your two years of A Levels condensed into one year. Unfortunately, despite the Psychologist – and other mental health professional’s – support, my mental health deteriorated, and I was sectioned again.

In 2012, during another psychiatric hospital admission, a Psychiatrist recommended my Community Mental Health Team look into securing funding for me to be admitted to a psychiatric hospital specialising in my diagnosis of Borderline Personality Disorder (BPD). At that point, I had been out of education and employment for a lengthy period of time and so when I was assessed by a specialist hospital and told they had a morning meeting followed by an entire day of a therapeutic timetable, and a reflection meeting in the evening; I was actually completely put-off by the idea of all the productivity and energy-consuming commitments! And I think that anyone who knows me now will likely find it hard to believe that I once had the absolute attitude around work and keeping busy! But, perhaps, this is an illustration of just how bad my mental health was and how unmotivated and sometimes, just pure lazy, it was making me.

After almost one year of adjusting to the timetable and attending the groups, I think that this had really helped to improve my distaste for anything productive(!), because it’s when (January 2013) I created I’m NOT Disordered and began my blogging career. Despite not having huge hopes and expectations for it – I had two motivations to start: first, to document my journey, and second, to communicate with my friends and family over 100 miles away – I did see it as something productive and positive to do with my free-time after the timetable and the reflection meeting when we were free in the evenings and for part of the night (around 9/10pm on a weekday and 11pm/midnight at the weekend – except for New Years and that one night when we had a Duty Nurse who had never worked on our ward before and we managed to convince him that lights out was at 1am!).

Obviously, I’m NOT Disordered became a whole lot more than a ‘pastime’ and over the years, I have found myself becoming more and more eager to take on other commitments and responsibilities around my blog and the communications and marketing industry. This has actually also meant I’ve been doing a lot of online learning courses over the years (mostly through Future Learn and Centre of Excellence) which have varied from a Fundraising Diploma to a Certificate in Credible Content Creation for Communications Professionals. Fortunately, I think that all the courses I’ve studied have ended up playing a hugely beneficial role in the creation of the Campaign…

When I first started really wanting to do a huge project at the beginning of the year, I didn’t think for one minute that that thought would become all that it has now amounted to. And, even in creating the Shake My Hand Campaign in June 2024, I didn’t imagine it becoming as important and huge as it is now. As an example of that; I was recently in a meeting with my local mental health NHS Trust: Cumbria, Northumberland, Tyne and Wear NHS Foundation Trust and their lovely Chief Executive; James Duncan and their Director of Communications and Corporate Affairs; Debbie Henderson when Debbie commented that she thought the Campaign had so much potential it could end up being a registered charity! Later, in an event (the Offence to Sentence Conference with Northumbria University and The Modern Law Review), I was speaking with the Chief Executive Officer of Rape Crisis England and Wales and told her about this comment and she asked whether that was something I had wanted or was planning to reach. I told her that when I started the Campaign, I had really only imagined designing a logo and having a few social media accounts! I now have five volunteers (a Fundraising Coordinator, Social Media Assistant, two Research Assistants, and a Communications and Marketing Advisor)!

This mindset or occurrence of having small expectations, but a huge outcome isn’t exactly something I’m a stranger to. I think it’s actually exactly what has happened with I’m NOT Disordered – which might speak volumes for the potential that the Campaign has – because in creating my blog I really just saw it as something to do in my free time outside of the therapeutic timetable we had in the psychiatric hospital I was an inpatient in at the time. I did also think it would be therapeutic for me to write about things that I felt were just banging around inside my head, and I also soon realised it was a good communication tool/technique for my friends and family because the hospital was over 100 miles away from home and I was in there for two and a half years. But I definitely didn’t imagine or consider it ending up with over 1.4 million readers, being listed as the UK’s number one Borderline Personality Disorder blog on Feedspot (4 Best UK Borderline Personality Disorder Blogs and Websites in 2024 (feedspot.com), and earning me countless amazing opportunities and media appearances!

I think that my low expectations or inability to dream too high and my mindset of ‘hope for the best, prepare for the worst’ is actually quite a good quality – if I do say so myself! – because it means I’m not big-headed or overly confident. It also, thankfully, means I’m very rarely disappointed because I hadn’t had massive hopes and goals anyway! I think that the only perhaps difficult aspect to having this quality and mindset is that when things do kind of… explode or ‘take off,’ I’m a bit taken aback and shocked, so it takes me a minute or two to really acclimate and settle with the notion that this is going to be the way things are going to go. This often means that my mental health and coping skills have to adjust accordingly too because before the Campaign became all that it is today, I had prepared my mental health for the consequences I thought Shake My Hand would have. I’d thought about how I would cope if I received any negativity on social media… And not much else really. And I know it sounds strange that all this positivity and success has come from it, but that I still needed to have some coping skills because why do you need to ‘cope’ with good things? But it stems back to not picturing all these achievements and that made them so overwhelming and a bit surreal at times.

So, in addition to learning to change my coping skills and expectations, I’ve also learnt a lot of new practical skills and I’ve developed some really new and exciting abilities in the communications and marketing industry. Here’s just five of my favourite lessons:

ü  How to write and organise policies and procedures – the Campaign has a Volunteer Code of Conduct, Data Protection and Confidentiality Policy, Safeguarding Vulnerable Adults Policy, and an Equality, Diversity, and Inclusion Policy.

ü  The process and procedures around recruitment – I’ve had to create effective job adverts with descriptions of the roles and responsibilities each role would have and the skills and qualifications that were favoured for each vacancy.

ü  The definition of, and how to apply, SMART principles – I did this in the Marketing Strategy document for each of our 7 Marketing Objectives where I listed how they were specific, measurable, achievable, relevant and time-bound.

ü  How to conduct a SWOT analysis of something – I first did this in the Campaign Strategy document where I listed the strengths, weaknesses, opportunities, and threats that the Campaign could face.

ü  How to create, organise, and write several (there is a Campaign Strategy, Brand Strategy, and Marketing Strategy) different Strategic documents and a Volunteer Handbook and appreciate the meaning and importance of each of them.

Now, why is being productive still so helpful for me these days?

1.       It’s still a useful distraction if I am struggling to manage my safety and hallucinations.

2.       It makes me feel like I’m achieving something.

3.       It teaches me basic skills that are also useful for my mental health like prioritising and managing my concentration levels.  

4.       I feel proud of myself when I complete a course or something on my to-do list.

5.       It makes me appreciate my recovery for giving me the opportunity to do these things.

6.       It makes me feel useful when I can utilise what I’ve learnt and experienced to help others.

7.       I still have a pure, passion for learning more about subjects I’m genuinely interested in.

8.       It’s a sheer confidence boost seeing these qualifications, this career experience, and all my achievements recorded on my CV or in some way.

9.       It often provides me with inspiration and ideas for new projects and things for the Campaign.

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