A TRUE INSPIRATION FOR ORGANISATIONS: EVERYTHING WAYTHROUGH COMMS & MARKETING DO TO KEEP CO-PROUDUCTION AT THE HEART OF THEIR WORK | THE COMING TOGETHER MAGAZINE RE-LAUNCH

“There are people who make things happen, there are people who
watch things happen, and there are people who wonder what
happened. To be successful, you need to be the person who makes
things happen.”

Jim Lovell

I’m incredibly proud and very honoured to announce the re-launch of the completely refreshed Waythrough magazine; Coming Together (which you don’t have to be a service user or staff of the organisation to subscribe to, you can subscribe here: Sign up to newsletter - External or learn more about it here: Coming Together - our community magazine - Waythrough and if you have a story to submit: coming.together@waythrough.org.uk). I’m also very privileged and I feel incredibly fortunate to say that I’m now the Volunteer Lead Content Creator with the Waythrough Communications and Marketing team! In around 2023, I was given the opportunity to work with a local NHS Trust (Newcastle Hospitals) to create their Mental Health Strategy and in that partnership, I created a piece of content around why organisations should be following in their footsteps (you can read it: WHY NHS TRUSTS NEED TO BE FOLLOWING IN NEWCASTLE’S FOOTSTEPS!! | IN COLLABORATION WITH THE NEWCASTLE UPON TYNE HOSPITALS NHS FOUNDATION TRUST | I'm NOT Disordered). The blog post proved to be fairly popular and so I wanted to take that sort of angle for this too and discuss the qualities that the Waythrough Communications and Marketing Department exhibit and use to ensure that co-production is at the heart of everything they do – a massive achievement for a ‘behind-the-scenes’ team to accomplish in mental health services…

HOW IT ACTUALLY FEELS TO BE IN THE MEDIA AS AN INFLUENCER & SUICIDE SURVIVOR | FEATURING IN THE COMING TOGETHER NEWSLETTER!!! | IN COLLABORATION WITH WAYTHROUGH

“Nobody counts the number of ads you run; they just remember the impression you make.”

William Bernbach

SUBSCRIBE TO THE WAYTHROUGH NEWSLETTER!!

A couple of months ago, I’m NOT Disordered reached the milestone of having 2.5 million readers and as a result of this, I put together a press release (I blogged about my advice on writing one of these, back in 2021 and you can read it here) and circulated it around my local and national news outlets. It’s resulted in a few features and the most recent, will be in the November issue (released November 28^th) of Waythrough’s newsletter: Coming Together and on speaking with the Communications and Marketing team, I had the idea to create this blog post promoting the newsletter because it’s actually not necessarily internal, anyone can subscribe (just click the link above or here!). In publicising it and having had numerous other appearances in the media, I thought I’d discuss how it feels to do this sort of work in the hope that it provides insight, and that budding Influencers or Bloggers feel more prepared in being offered or seeking publicity for their content creation…

DAY TWO MHAW | HOW WAYTHROUGH ARE TACKLING ‘COMMUNITY’ | MENTAL HEALTH AWARENESS WEEK 2025 WITH WAYTHROUGH

“Learn to enjoy and respect each other’s differences.”

Fred Meijer

For the second day of Mental Health Awareness Week 2025, I’ve collaborated with mental health and drug and alcohol support charity; Waythrough. Prior to Richmond Fellowship and Humankind merging, I had been under the care of Richmond Fellowship for almost ten years and was honoured to be a huge part of the communications and marketing aspects to the merger and the creation of Waythrough. In this post, I’ve chatted with another service user and fellow member of the Life Experience Council as well as Waythrough’s Inclusion Manager about how Waythrough have tackled the theme of community…

DAY ONE MHAW | LAUNCH POST | MENTAL HEALTH AWARENESS WEEK 2025

“Begin, be bold, and venture to be wise.”

Horace

I can’t believe Mental Health Awareness Week (MHAW) 2025 is finally here! It feels like forever ago that I was looking at an Awareness Dates website (this one!), saw MHAW was in the next few weeks, and made the on-the-spot decision to create content for it. As you will know if you’ve seen the Content Agenda graphic on my social media (and at the end of this post), a lot of the other pieces are in collaboration with organisations and another blogger, so I decided to use today’s content, to chat through my decision to do MHAW, my ideas for the actual content I’ve put together, and some advice on coping with the things you may find yourself reading about throughout MHAW…

MY SPEECH FOR THE WAYTHROUGH LAUNCH IS LIVE!!!

“I love that one of the Waythrough values is about supporting you until you feel like you’re ready to move on…”

My speech for the Waythrough launch is LIVE:

Waythrough Links:

Instagram: @waythrough_UK

Twitter: @waythrough_UK

Facebook: WaythroughUK

Website: www.waythrough.org.uk

You can watch my Instagram reel for the day of the launch here:

Aimee Wilson (@aimes_wilson) • Instagram photos and videos

A QUICK CHAT ABOUT NERVES, ANXIETY, & STAGE FRIGHT IN PUBLIC SPEAKING | CELEBRATING THE LAUNCH OF WAYTHROUGH

“There are always three speeches for every one that you give. There’s the one you practiced, the one you gave, and the one you wish you gave.”

Dale Carnegie

A number of months ago, I was in a Working Together Committee meeting with Richmond Fellowship – the organisation who provide my Support Workers – and we were told it would be our penultimate meeting due to their merger with Humankind. I had no clue what they were on about and since Richmond Fellowship are usually good with communication, I was so worried this meant that Humankind had already had a bad influence on things! It wasn’t long later, however, that I received an email from the Humankind Communications and Marketing team, basically saying “we hear you like comms and marketing…?!” And I’ve been involved in the merger’s creation ever since! So, I was absolutely honoured when I was asked to give speeches at two of the launch/reveal events and to even help the Vice Chair with the actual unveiling of the new charity’s identity! With both events now finished, I thought it time I write this blog post...